Word of mouth might be one of the most important things when it comes to grow your business. Word of mouth is a free marketing strategy as well as strong bond maker with your customers and potential customers. %72 of consumers admitted that they used positive reviews to determine whether a business was trustworthy. Here’s how you can get positive word of mouth for your business.
Good customer service always pays off
People in the internet are actually good promoters of good customer service. As this is maybe the only way small business to compete larger ones, people respect it and make good reviews about them. So focus on your customer service and make your customers feel they are the boss. Solve their problem and if you can’t at least try your best and show it.
Communicate with your customer
Communication is very important when it comes to building trust, which leads to word of mouth. Always be there and respond immediately when a customer is trying to reach out to you.
Always be in a good attitude
If you are the owner of a small business, you need to know that you are representing your business and you have to treat all people with respect. People love telling about the good attitude of people who are representing a business as well as love telling about jerks they’ve encountered.
Focus on your online reputation and engage with customers on social media
As we are in the digital age, you need to check what’s been told about you in the internet. It’s important to monitor your online reputation as it’s one of the most effective ways of word of mouth.
People love to tell about their experience with a brand on social media. Always check what’s going on and engage with your customers as fast as you can. If you see a complain about your service or product, you should engage with the customer and comment on the post as soon as possible. Try to calm people down and find a way to make them happy. Believe in the power of digital. If you can be the hero everyone will see it, however if you be the jerk in the internet, same will happen.